Which fast-food chain introduced the Big Mac?

Food By 1 min read

Quick answer

McDonald’s introduced the Big Mac in 1967. It was created by Jim Delligatti, who ran McDonald’s franchises near Pittsburgh, and first sold at his restaurant in Uniontown, Pennsylvania, for 45 cents. It proved so popular that McDonald’s added it to menus across the United States in 1968.

Key facts

Chain
McDonald’s
Created by
Jim Delligatti, franchise owner
First sold
1967, Uniontown, Pennsylvania
Nationwide
1968

What’s in a Big Mac?

LayerIngredient
TopSesame seed bun
MiddleA third bread layer, the “club” slice
FillingsTwo beef patties, special sauce, shredded lettuce, cheese, pickles and onions

The middle bun helps keep the tall burger from falling apart.

Why it was created

Delligatti wanted a bigger burger to compete with local rivals and attract hungry workers from nearby steel mills. McDonald’s head office was initially reluctant, but allowed the test. A secretary in the company’s advertising department, Esther Glickstein Rose, came up with the name.

The Big Mac Index

In 1986, The Economist magazine created the Big Mac Index, comparing the price of a Big Mac in different countries. Because the burger is almost identical worldwide, it offers a playful way to see whether currencies are overvalued or undervalued.

Big Mac facts

  • McDonald’s sells hundreds of millions of Big Macs each year in more than 100 countries.
  • In some countries, it’s made with chicken or other meats due to local customs; in India, the Maharaja Mac replaced beef.
  • Delligatti, who died in 2016, said he ate at least one Big Mac a week for decades.
  • The Big Mac Museum in North Huntingdon, Pennsylvania, features a giant Big Mac statue.

McDonald’s history in brief

YearMilestone
1940Brothers Richard and Maurice McDonald open a restaurant in San Bernardino, California
1955Ray Kroc opens his first franchise in Des Plaines, Illinois
1967The Big Mac debuts
1979The Happy Meal launches

For another famous food invention from a franchise kitchen, see where poutine comes from.

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